1. BODY; The body will include the following instructions provided below
A. Strategic Profile and Case Analysis purpose (INPUTS and OUTPUTS: Chapters 1-3) (Apple’s vision, planning, and strategy creation should be discussed in terms of the direction the company desires to move in.)
B. Situation Analysis (INPUTS and OUTPUTS: Chapters 1-3)
a. General environmental analysis (This involves demographic information)
b. Industry analysis (Remember the Five Forces Model). Give a detailed analysis demonstrating a company’s position in relation to other companies that provide comparable services and goods of apple
c. Competitor analysis (investigate apple’s significant rivals in order to obtain knowledge on their goods, pricing, and marketing strategies)
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1. BODY; The body will consist of the instructions listed below.
Aims of the Strategic Profile and Case Analysis (INPUTS and OUTPUTS: Chapters 1-3) (Apple’s vision, planning, and strategy development should all be discussed in context of the company’s desired direction.)
B. Assessment of the Situation (INPUTS and OUTPUTS: Chapters 1-3)
a. An overview of the environment (This involves demographic information)
b. Market research (Remember the Five Forces Model). Provide a complete examination of a company’s position in comparison to other companies that offer similar apple services and products.
c. Competitor analysis (research Apple’s major competitors to learn about their products, price, and marketing techniques).
