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California State University, East Bay

College of Business and Economics

MGMT 360

Operations Management

Spring, 2022

UPDATED FEBRUARY 15, 2022

Group Projects Overview

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Project Objective and Case Types

Present an analysis of a business case.

1. Problem • A significant outcome or problem has no explanation

2. Decision • Focused primarily on an explicit decision that must be made

3. Assessment • Assess a performance, act, or outcome

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Choose 1 of 5 Business Case Options

Problem Case 1. Toyota

– What are the main causes of the crisis at ChassisCo’s Athens plant

2. Quest Diagnostics – A

– What should Camacho do to best achieve operational excellence?

Decision Case 3. Massachusetts General Hospital – Decision Case

– Which direction should the MGH taskforce take?

Assessment Case 4. Nissan

– What could Nissan have done to better assess its supply chain disruption risk?

5. BP and the Deepwater Horizon Disaster

– What went wrong to cause the disaster and what operational changes should

BP make?

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How to Approach a Case

1. Study the situation • Describe the problem, decision or Assessment you are facing in the

case

2. Develop hypotheses • Propose causes underlying the situation

3. Analyze and identify options • Extract and analyze data in the case; identify possible options

4. Evaluate • Which option, action or explanation is the best

• Identify possible weaknesses in your recommendation and how

to mitigate

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Writing and Presenting a Case

1. State the Conclusion First • Briefly state your assessment and the critical few supporting

reasons

2. Make the Case • Present the options that were considered

• List decision criteria used to evaluate options

• Apply the criteria to analyze each option

3. Recommendation and Action Plan • State your recommendation

• Outline the corresponding action plan for what should be done in

short, medium and long term

• List any potential risks of your recommendation and how the risks

might be mitigated

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Presentation Overview

1. Slide 1 – Executive Summary

2. Slide 2 – Summary of decision, problem, or Assessment

to be analyzed

3. Slides 3-5 – Options

4. Slides 6-8 – Criteria and analysis

5. Slides 9-10 – Recommendation and risk mitigation

Concise oral presentations: 8-10 minutes.

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Teams and Roles

1. Each team will have 4 – 5 students

2. Teams are randomly selected by instructor

3. Teams will decide how best to organize and do the work

Possible Roles:

• Writer, editor(s)

• Slide creator(s)

• Presenter(s)

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Grading Criteria

• Quality of the written business case assessment

• Situationally appropriate use of course concepts and

methods

• Quality of presentation slides: 8-12 clear, well-designed,

succinct slides; well-written (grammar, spelling, etc.)

• Well written (structure, grammar, spelling, etc.) paper

summarizing your business case analysis and conclusion

(1,000 – 1,500 words, double-spaced)

• Anonymous team survey re: team member participation

• Clear, persuasive oral presentation (8-10 minutes)

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Grading – 200 Points Total (20% of final grade)

Points

1. Quality of the written business case analysis, including presentation slides and written paper (See Rubric)

100

2. Anonymous team survey re: team member participation 60

3. Clear, persuasive oral presentation (8-10 minutes) 40

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Written Business Case Slides and Paper Rubric

Traits Exemplary Meets Expectations Needs Improvement Below Expectations

Purpose &

Organization

Team’s purpose is clear, and presentation has clear focus. Clear organizational logic. Transitions between ideas are handled well.

Team’s purpose is clear for the most part. The report is organized effectively. Presentation’s organization could be refined/tightened (headings, better transitions, etc.).

Team often loses focus on the main point of the document. Presentation must be organized more effectively, as readers will be confused or misled.

Main point of the presentation is unclear and vague. Little coherent structure in this presentation. No clear rationale for why the presentation is set up the way it is. The presentation is confusing.

Analysis &

Evidence

The team has made an excellent analysis and accurately incorporates course concepts, research, and sources, helping strengthen/build the argument with this material.

The team made a good analysis and use of course concepts, research, and sources. In a few places the presentation’s main point could be strengthened with additional evidence.

The presentation would be substantially strengthened with more/better analysis leveraging course concepts, research, and/or sources; and/or the evidence presented is formatted in a sloppy, distracting manner.

The presentation is weak because of a lack of analysis, incorporation of course concepts, evidence, and support, and/or the evidence used is formatted so poorly that it’s difficult to tell what is cited.

Correctness:

grammar &

writing

mechanics

Few errors, if any. The presentation is clear, and the team shows considerable mastery of the language.

Some grammatical/ mechanical errors, but those errors did not interfere with the reader’s understanding of the document’s purpose.

Numerous grammatical/ mechanical errors, and those errors interfered at times with understanding the presentation’s purpose.

Many grammatical/ mechanical errors. The number of errors made the presentation difficult to understand.

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Group Project Deliverables

WHAT DUE DATE

1. 8-12 slide presentation; 1,000–1,500-word paper

2. Group Presentations

11:59pm 4/24/22

Weeks of 4/25/22 and 5/2/22

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See you next time!

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East Bay Campus of California State University

Business and Economics College

360 MGMT

Management of Operations

2022, Spring

FEBRUARY 15, 2022 UPDATED

Overview of Group Projects

2

Case Types and Project Goals

Analyze a business case and provide your findings.

• There is no explanation for a big outcome or problem.

2. Decision • The primary focus is on a certain decision that must be taken.

· Evaluate a performance, an act, or a result.

3

Choose 1 of 5 Business Case Options

Problem Case 1. Toyota

– What are the main causes of the crisis at ChassisCo’s Athens plant

2. Quest Diagnostics – A

– What should Camacho do to best achieve operational excellence?

Decision Case 3. Massachusetts General Hospital – Decision Case

– Which direction should the MGH taskforce take?

Assessment Case 4. Nissan

– What could

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