Hotel Management Simulation
___ Hotel Management Simulation is a group presentation and submission assessment designed to test the students’ ability to manage finance within an operating budget, assess outcomes of team problem solving and decision making, prepare regular progression reports utilizing administration, time management, and conflict resolution skills, evaluate business operations and financial performance through discussion and comparison of results, and demonstrate professional expertise and innovative problem solving skills. The assessment requires each group to present a business case to the owning company as to why the management agreement should be extended for an additional two years. The presentation should include a review of the hotel’s three-year performance, highlighting areas of success, areas that require development, and recommendations for the next two years.
Subject Code HOS301A
Assessment Title Assessment Four: Group Presentation
Graduate Capabilities
a. Professional expertise
b. Innovative problem solving
c. Independent self-management
Learning Outcome/s (found in the Subject Outline) b. Manage finance within the confines of an operating budget.
c. Assess outcomes of team problem solving and decision making.
d. Prepare regular progression reports utilising administration, time management and conflict resolution skills.
e. Evaluate business operations and financial performance through discussion and comparison of results.
Assessment type (group or individual) Group
Weighting % 45%
30% Written Submission (PowerPoint submission)
15% Presentation (Oral submission)
Word count Not Applicable
Due day 20 minute group presentation during class Week 12.
PowerPoint submitted prior commence of allocated presentation time.
Submission type Moodle Peer Assessment Link ? – Group Presentation
Format / Layout of Assessment
Presentation:
ICMS Cover Page
Introduction
Findings and Recommendations
Conclusion
PDF version of PowerPoint
Peer Assessment process via Moodle link
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Assessment instructions
This assessment is a group presentation and submission. Each group will be required to present a business case to the owning company as to why the management agreement should be extended for an additional two (2) years.
The presentation should include a review of the hotel’s three year (3) performance highlighting areas of success, areas that require development and recommendations for the next two year’s.
The presentation needs to include the following elements:
Strategy
• What was the overall strategy of the hotel?
• What worked? What did not work?
• What strategy do you propose for the next two (2) years? You may want to continue with the current strategy.
Hotel Performance
• The hotel performance review needs to include an analysis of the financial and operational performance.
• They metrices used may include the following but not limited to, use your creativity and imagination when presenting performance metrics:
o RevPAR performance o Market Share performance o GOP performance
o Staff performance and satisfaction o Customer Satisfaction o ROCE performance o Retained earnings
• You may want to highlight performance metrics or improved metrics performance that showcaes your ability to manage a hotel.
• Projected forecast for the next two years including actions on how you will achieve them. Hint tell the owners how much money you will make them!
Leadership Team
• A review of the leadership team performance.
• Propose the leadership structure for the next two (2) years under the extended management agreement.
Benefit to Owner
• Emphasize the key benefit’s to the owning company of extending the current management agreement.
• Tie in all the elements to present a compelling reason/reasons why you should be selected as the management team.
Presentation:
• Each group will have 20 minutes to present and should ensure they fill the full period without going over the allocated time.
• There will be a 10 minute Q&A post presentation.
• The presentation must include the above elements as a minimum.
• The presentation needs to be professional and include high impact slides.
• The presentation needs to be structured using an engaging style.
• All team members are required to present.
• This is a business presentation and requires each team member to be appropriately dressed for the presentation, business attire required.
PowerPoint:
• Each group will need to submit a copy of the PowerPoint presentation prior to their allocated presentation time.
• The PowerPoint needs to be submitted in PDF format.
• Submission is to be made via link in Moodle.
The following key criteria that will be used to assess the presentation and PowerPoint:
Communication: A well-structured presentation that is engaging, presenting a clear and concise message.
Analysis: The ability to critically analyse data, information and presenting findings as to why.
Recommendations: The ability to generate strategies and action plans that provide solutions for findings unearthed in analysis.
Concept Application: Critically reflect how applying strategic business principles can positively impact the hotels performance. .
Readings for the assessment List or links to relevant readings
Assessment 4 – Marking Rubric
Criteria HD (85-100) D (75-84) CR (65-74) PASS (50-64) FAIL (0-49)
Communication and
Presentation
(Weighting 15%) Can communicate in a high quality, engaging and effective manner. Extremely well crafted presentation and layout. Superior use of visuals and images to support narrative. Can communicate in superior manner. High standard presentation and layout, no errors evident. Excellent use of visuals and images to support narrative. Can communicate effectively. Well-crafted presentation and layout. Good use of visuals and images to support narrative Some communication is effective. Acceptable
standard of presentation, some errors in writing and layout out presentation. Adequate use of visuals and images to support narrative. Unstructured presentation. The layout is not well thought out and is confusing. Visuals and images do not support narrative.
Analysis – Demonstrated ability to analysis key reports, data and information. (Weighting 35%)?
The individual/team has demonstrated a thorough analytical rationale. The team/individual used qualitative and quantitative methods to provide well thought-out reasons for outcomes. The individual/team has demonstrated a sound analytical rationale. The team used a reasonable amount of qualitative and quantitative methods to provide sound reasons for outcomes. The individual/team has demonstrated a reasonably good analytical rationale. The team used some qualitative and quantitative methods to provide reasonable reasons for outcomes. The individual/team has demonstrated some degree of analytical rationale. The team displayed limited use of qualitative and quantitative methods to provide analysis. The individual/team has demonstrated no or little analytical rationale. No evidence of sound research or ability to provide findings from analysis.
Recommendations –
Demonstrated ability to make sound business recommendations based off analysis.
(Weighting 35%)? The individual/team has demonstrated a highly effective ability to develop recommendations that are well reasoned with clear action points. The individual/team has demonstrated an effective ability to develop recommendations that are sound and has action points. The individual/team has demonstrated a reasonable ability to develop recommendations that are good with some action points. The individual/team has identified some recommendations, potentially more appropriate
recommendations should have been made with limited action points. The individual/team has demonstrated no or limited recommendations, with no action points.
Level of ability to apply key business concepts.
(Weighting 15%)? Overall the presentation demonstrates a highly developed ability to apply relevant business concepts. Overall the presentation demonstrates a welldeveloped ability to apply relevant business concepts. Overall the presentation demonstrates a reasonably well developed ability to apply business concepts. Overall the presentation demonstrates a limited ability to apply the relevant business concepts. Overall the presentation demonstrates little or no ability to apply the relevant business concepts.
This assessment requires a group presentation and submission on a business case for extending a hotel management agreement for an additional two years. The presentation should include a review of the hotel’s three-year performance, highlighting areas of success, areas that require development, and recommendations for the next two years. The presentation needs to cover elements such as strategy, hotel performance, leadership team, and benefits to the owner. Each team member is required to present, and the presentation should be well-structured, engaging, and professional. The PowerPoint presentation must be submitted in PDF format prior to the allocated presentation time. The assessment criteria will be based on communication and presentation, analysis, and recommendations.