Situation
You have been hired by a large law enforcement agency to analyze the images used on promoting billboards in each city and suburban areas. The billboards visually show a new marketing campaign message to enhance neighborhood security.
Throughout your Assessment, you discover that the images used on billboards in the city areas are precisely the similar as the images utilized in the suburban areas. Each images present dad and mom fortunately speaking with law enforcement officers whereas kids run over inexperienced lawns having a enjoyable balloon battle. You determine that these images usually are not sending correct perceptual messages. You determine to create a visible Assessment video for the law enforcement agency to share with the administration.
For the video visible Assessment, you notice you’ll need to discover two new images which are fairly completely different from each other. One picture will likely be used on the city billboard, and the different picture will likely be used on the suburban billboard. In your video presentation, you’ll examine and distinction how every picture makes use of the following:
Evaluate and distinction the visible components of cultural familiarity. Clarify why it can be crucial to use culturally acquainted visuals which are fairly completely different in the city and suburban billboard images. Embrace particular visuals in your visible Assessment.
Determine particular visible examples of the following cognitive components: reminiscences, experiences, and expectation. Evaluate and distinction how city and suburban viewers could also be affected in a different way by these particular cognitive visible components.
Clarify the distinction between city and suburban viewers’ emotionally engagement with every of the billboard images.
Determine visible semiotic codes in each images: metonymic, analogical, displaced, and condensed. Talk about the significance of utilizing these codes. Embrace particular visuals in every a part of your visible Assessment.
As you define your concepts for the video, you determine to report your verbal Assessment whereas analyzing the two visuals in lower than seven minutes for added readability.
Slides should comprise in depth presenter notes for every slide.
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Situation
A large law enforcement agency has hired you to examine the images used on promoting billboards in each city and suburban areas. A brand new marketing campaign message to enhance neighborhood security is visually displayed on the billboards.
Throughout your investigation, you uncover that the images used on billboards in city areas are equivalent to these utilized in suburban areas. Each photographs present dad and mom conversing fortunately with cops whereas their kids run round on inexperienced lawns having a enjoyable balloon battle. You come to the conclusion that these images aren’t sending the appropriate perceptual messages. You determine to create a visible Assessment video for the law enforcement agency to share with the administration.
For the video visible Assessment, you notice you’ll need to
