Comparing and Contrasting Good and Bad Websites
The differences and similarities between bad and good websites are mainly based on the strategy behind the website’s design, user experience, and methodology of the website is used as a tool to the owner. This paper reviews some of the differences between a good and bad website, providing concepts that make sites good and bad, improvements that can be applied to ensure the website is better, and recommendations for its use.
The first concept that can be used in the Assessment of the quality of a website is whether it is targeted. Targeted websites are usually well designed with a clearly defined conversion path used to guide the user towards the content that is significantly based on the intended course. The site’s position conversation is relevant to the content around which sites visitors intend to use and the use of creative animations, which reduces the possibility of the user being overwhelmed with too much content (Cuore, 2017). In contrast, websites that are not targeted or are non-strategic are considered as bad sites. The sites are designed that they tend to throw everything to the user at once. The sites provide a tone of information to the user without narrowing down the content based on what the users need, which makes it hard for users to shift through the information to find what they are looking for. To improve the non-strategic sites, it is recommended that the websites are designed in a way that they can provide information that is relevant to the user in smaller bits. The bad sites should implement content reveals, strategic conversion, and animations to present the content in an easy way to understand.
Another concept that differentiates a good and bad website is the element of easy to use the website. The good sites are those built with user experience in mind, making them more engaging and guiding the user through pages. The good sites have well defined and labeled conversions, such as links and buttons. The data on good sites is also well structured and organized logically (Siang, 2020). Unlike good sites, bad sites are considered to have bad UI/UX, whereby they lack logical structure and organization, hence tend to confuse users trying to locate something on the site. The bad sites do not have links, navigation, or pages that are well defined and labeled, making it hard for users to access other pages. To improve the sites based on easy-to-use elements, tests should be conducted from a customer perspective to ensure the content can be easily located. It is also recommended to conduct page map out, which helps n identifying and structuring the intentional conversion paths.
Another difference between good and bad sites is responsive ability. Good sites are designed to respond within the required time limit and still present the information clearly. A good, responsive website automatically restructures the content based on the size of the desktop and mobile screen. However, bad sites tend to be too big for mobile phones since they cannot automatically structure the content to fit the size of the device screen (Cuore, 2017). To improve the sites’ responsive ability, it is recommended to leverage viewport windows, which enable the sites to cover all possible device resolutions.
The sites that are recommended for use are well designed and have features that enhance users’ ability to access the information through well labeled and defined conversions, and those that are responsive to the different screen sizes of the desktop and mobile phones.
References
Cuore, M. (2017). The Difference Between Good and Bad Web Design. Revenue River. Retrieved from https://www.revenueriver.co/thecuttingedge/the-difference-between-good-and-bad-web-design
Siang, T. (2020). Bad Design vs. Good Design: 5 Examples We can Learn From. Interaction Design Foundation. Retrieved from https://www.interaction-design.org/literature/article/bad-design-vs-good-design-5-examples-we-can-learn-frombad-design-vs-good-design-5-examples-we-can-learn-from-130706

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