Lean startup strategy, initially developed by Steve Clean and tailored by many, is constructed round a easy thought: shortly discover out what works and discard the remaining. This may show you how to uncover in case your thought is price pursuing earlier than you set time, effort, and, maybe most significantly, cash into the pursuit. Among the best methods to do that is thru buyer interviews. However, these preliminary interviews should not be centered on the options; as a substitute, they need to be centered on understanding issues and frustrations. This may show you how to perceive what the shopper actually wants.
As soon as once more, we’re going to draw on the Experiential Entrepreneurship Curriculum. We’re going to draw on the interview steering they provide us. Tonight, we’ll apply some interviews and this week you will must conduct a few of your personal.
This week, you’ll conduct interviews. Draw on the Experiential Entrepreneurship Curriculum, utilizing the interview steering they provide us.
To meet the requirement should do the next:
• Obtain the interview script;
• Determine 2 people who find themselves experiencing the issues you might be concentrating on; and,
• Interview these folks submitting your documentation
You must, as your task, determine on an thought you want to discover (ideally, you need to draw on the issue centered strategy we now have been adopting). From this, take into consideration the speculation you could have. Then, determine these individuals who show observable behaviors that present they’re experiencing the issue, annoyed with the established order, and, maybe, actively searching for an answer. These are the folks you wish to interview. Use the interview script supplied by the Experiential Entrepreneurship Curriculum (see the hyperlink beneath).
Subsequent, week I’ll wish to hear your hyothesis, the behaviors you might be searching for, and a abstract of your interviews.
Interview Construction