Half 1
Use the Stage-Gate mannequin (Hyperlinks to an exterior web site.) to develop a theoretical new product or service. A few of your companies is perhaps service based mostly, so you might have to be artistic in desirous about a new venture. When you’ve got any issues considering of a product or service concept, please let me know and I am going to enable you consider one. Right here is one other useful resource on the mannequin. Whereas you’ll not truly be creating a new product, you may nonetheless element the necessities for every stage in addition to the metrics you’ll use to make a resolution to proceed to the following stage or cease the venture. Since that is a theoretical train, you may make assumptions whereas finishing every section. 
Briefly, the Stage-Gate mannequin has the next six phases:
Stage zero: Uncover. On this section, you consider a new product or service concept. 
Stage 1: Scoping. That is the place you consider the concept on its viability and marketability. A SWOT Assessment is commonly used for this section.
Stage 2: Constructing a Enterprise Case. Additional outline the product, the manufacturing necessities, a venture plan, and estimated revenues. 
Stage three: Improvement. A prototype or prototypes are developed. 
Stage four: Testing and Validation. The prototype is examined. If there’s a drawback, the workforce goes again to the event stage. If it really works, the product could be ready for Stage 5. 
Stage 5: Launch. A advertising and marketing technique is developed and the product is made obtainable to clients. 
How about a real-world instance? Here is a Stage-Gate method from the Facilities for Illness Management (Hyperlinks to an exterior web site.). Notice how far more advanced it’s in comparison with the model we use on this course. It’s included right here simply so you may get an concept of how a lot this mannequin can broaden and be used not just for product improvement but additionally venture administration. IT may offer you concepts of things to incorporate in your Stage-Gate project. 
Half 2
Create a 5 slide presentation that outlines the totally different sorts of improvements described within the supplemental studying (product, course of, and enterprise mannequin). You’ll be able to complement your description utilizing chapter 9 from the Entrepreneurship e-book. On the fourth slide, present a real-world instance of every innovation kind. On the fifth slide, describe how market analysis could be built-in within the Stage-Gate mannequin.
Rubric
Module four: Product InnovationModule four: Product InnovationCriteriaRatingsPtsThis criterion is linked to a Studying OutcomePart 1: Full Stage Gate Train20.zero ptsFull Marks0.zero ptsNo Marks20.zero pts
This criterion is linked to a Studying OutcomePart 2: Create a 5 slide presentation10.zero ptsFull Marks0.zero ptsNo Marks10.zero pts
Whole Factors: 30.0PreviousNext

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