Euromonitor Passport
The enclosed hyperlink will lead you to the Euromonitor Passport database containing consumption
knowledge from many nations world wide. (You have to to enter your info to entry
the database A-Z as it’s offered to us by our college library). Euromonitor is without doubt one of the
world’s main market research corporations. I encourage you to discover the database because it gives a
big range of each quantitative and qualitative research on consumption patterns from a number of
nations. It reveals, as an example, which nations have the most important markets for items resembling beer,
cleaning soap, footwear and clothes. It additionally reveals per capita consumption ranges.
http://www.portal.euromonitor.com.libproxy.lib.csusb.edu/portal/journal/homemain
Establish an Alternative with Euromonitor
PICK A PRODUCT OR PRODUCT CATEGORY ON EUROMONITOR AND WRITE A 600
WORD REPORT ON CONSUMER TRENDS FOR THAT PRODUCT OR PRODUCT CATEGORY
USING DATA FROM FIVE COUNTRIES. (The nations must be from completely different areas
and have completely different ranges of financial improvement)
THE REPORT SHOULD INDICATE:
o What the overriding tendencies are for the product;
o In what kind of nation is the product doing effectively or poorly and why;
o The place are gross sales for the product projected to develop and decline;
o What do Euromonitor’s written assessments and reviews let you know concerning the
product?
