Question Assignment description
Michelle is aware of that MM wants to find out who the goal buyer is for the brand new product. She is aware of that marketing analysis must be completed as a part of this market segmentation and product growth processes, however she is just not well-acquainted with a number of the particulars which can be concerned within the processes. She has stopped by your workplace to ask some questions.“Thanks for canceling your different assembly this afternoon,” she says.“No downside,” you say. “I rescheduled my assembly with multimedia; it really works out higher for them, too.”“I’ve heard about quantitative and qualitative analysis, however I’m unsure I actually perceive the distinction between the 2,” she begins. “I’m certain there are benefits and drawbacks to every of them, however with out figuring out, I’m unsure which kind of analysis we have to conduct. What do you assume?”Earlier than you possibly can reply, Michelle’s mobile phone vibrates.“Excuse me, I’ve to take this,” she says.Michelle takes her name after which stands up.“Properly, I’m sorry to do that, however I’ve an emergency that I’ve to cope with proper now,” she says. “Would you do me a favor? Ship me a memo that explains the 2 forms of analysis and embody transient explanations in regards to the benefits and drawbacks of every as associated to how they might be utilized by MM. I’d like to have the ability to converse intelligibly to this on the subsequent board assembly.”“Certain,” you reply, pondering that this may make for a fairly prolonged e-mail. “I will additionally embody how every technique may also help us outline our goal market. Will that Help?”“Sure, nice thought,” she replies. “Okay! I’ll get that to you by shut of enterprise tomorrow,” you say.
