1. In a highly controversial move, your favorite social network has just agreed to allow Walmart
access to the postings, messages, and photos of its users. Walmart will also gain access to
user names and email addresses—in violation of the network’s privacy policy. Walmart plans
to mine this data to learn more about what its customers want and to develop targeted direct
mailings and emails promoting those items. You are so strongly opposed to (or in favor of) this
change in the privacy policy that you are motivated to send a message to the social network
expressing your opinion. What do you say?
You are the new operations manager of a large call center for a multinational retailer. The
call center has been in operation for several years, but has failed to meet both the customers’
and senior management’s expectations. You were hired three months ago and challenged
to “turn the situation around.” As you are sitting at your desk one day, you get a
phone call from your boss asking that you lead a pilot project to implement the use of dashboards
in the call center. The goal is to demonstrate the value of dashboards to help monitor
and improve the operations in many of the firm’s business units. How do you respond to
your boss’s request?
