Based on the topic selected for your research literature review and PH Advocacy Plan, your next assignment is to engage a government official to become a stakeholder in your cause or an Agent of Change (AOC).

Draft a letter to a legislative member or local official (AOC) representing your targeted community (sector for change) for the purpose of securing his or her support in favor of your public health advocacy mission. Your goal is to provide the appropriate information in your letter that will inform, persuade and engage the official to become an Agent of Change for your cause.

You will need to:

Explain your health issue and position

Provide relevant details needed to garner support and demonstrate “that your cause is the best thing for the community”

Include a “call-to-action”, some tactic(s) or step(s) that you want the person to take.

Demonstrate your knowledge of the individual; Explain why you selected him/her (i.e., committee chair, resident, etc.)

A minimum of 1 page (no less than five paragraphs) and use the proper closing and heading format.

—Recommend that you review sample letters.

Recommendation: Review sample letters. Pay attention to wording and phrasing. Avoid being to casual with your stakeholder. For this mock project, you are representing the organization, group and coalition that has been established to address your issue.

Some Rubric

CriteriaRatingsPts

This criterion is linked to a Learning OutcomeExplanation of issueDetailed explanation of health issue and cause
20 ptsFull Marks
0 ptsNo Marks
20 pts
This criterion is linked to a Learning OutcomeUse of relevant informationAppropriate use of supporting facts and statistics
20 ptsFull Marks
0 ptsNo Marks
20 pts
This criterion is linked to a Learning OutcomeInclusion of Call-to-ActionClear instruction on action or steps to achieve stated goal/mission
20 ptsFull Marks
0 ptsNo Marks
20 pts
This criterion is linked to a Learning OutcomeDemonstration of stakeholder role and engagementPresentation of information pertaining to the value added from stakeholder engagement
20 ptsFull Marks
0 ptsNo Marks
20 pts
This criterion is linked to a Learning OutcomeQuality format and presentationPresentation of an organized and cohesive document with few to no errors
20 ptsFull Marks
0 ptsNo Marks
20 pts

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